Bottom-Up

Eight years ago, if someone would have asked me if a front runner candidate running for President could use the Internet as a tool to help him win, I would have said no.  But things are different now thanks to Howard Dean who helped pave the way for Barack Obama.  I don’t [...]

Read Full Post »

ObamaPhone

According to research firm NDP Group, Apple’s iPhone has surpassed the Razr to be the the number one handset bought by U.S. adult consumers in the third quarter of 2008.  So it’s no wonder that President-elect Barack Obama decided to tap into Apple’s iPhone applications.  (I checked today, and Obama ‘08 ranks number 9 out [...]

Read Full Post »

Campaign 2008

The 2008 presidential campaign was filled with incredible, “I can’t believe that just happened” moments. Let’s start with the obvious. We elected our first African America to be our 44th president. That’s quite groundbreaking in itself.

However, the moment that will mean the most to me [...]

Read Full Post »

White House 2.0

President-elect Barack Obama ran a very successful campaign.  He did what no one thought he would ever be able to do, and that’s become the 44th President of the United States of America.  I think one reason he was successful was because he discovered a way to engage the public and make them feel as [...]

Read Full Post »

What kind of a car do you drive–Land Rover or Volvo?

More and more politicians are conducting microtargeting, but what exactly is it? Chris Cillizza describes it best, “In essence, political microtargeting is the marriage of traditional political polling with consumer data long used by big business to shape their sales pitch to their customers.” That doesn’t sound so bad, right? 

Well, some voters have a few issues about [...]

Read Full Post »

Election Day–It’s finally here

Since the 2004 presidential election between John Kerry and George W. Bush, the way the media covers politics and the way people watch politics has changed immensely. It was before everyone twittered, before people were addicted to their BlackBerrys and iPhones. I was not into politics during the 2004 presidential election, but I wanted to compare [...]

Read Full Post »

You Tube

Back in the day, politicians didn’t have to watch their every move, and worry that someone was going to videotape them saying something inappropriate or stupid.  During the 1948 campaign Harry Truman could be as candid as he wanted to be while out on the stump. Now things have changed. Everyone has a cell phone [...]

Read Full Post »

September Was a Good Month for Obama

More than 150 million dollars – that’s how much money that the Obama campaign raised during the month of September.  That is by far the largest amount of money Barack Obama has raised in one month, more than doubling his previous record held in August of almost $70 million. 
Obama added 632,000 new donors bringing the [...]

Read Full Post »

Costumes, Cookies, and Pint Glasses?

I was thinking about who to be for Halloween this year and I came across some interesting options.  With 24 days until the presidential election, political figures are increasingly popular at costume stores.  I could make my own Sarah Palin costume for under $100, or I could make my boyfriend get a Barack Obama mask and we could [...]

Read Full Post »

Whose team are you on?

There is only one team who can win first place.  One team who will make it all the way to the White House.  Which team is it going to be?  The Red Team (John McCain & Sarah Palin) or the Blue Team (Barack Obama & Joe Biden)?  Voters only have 27 days to decide who [...]

Read Full Post »